Summary

  • Ford has been the leader in the full-size pickup truck class for over 40 years, with the F-Series models being the best-selling pickup truck in the US.
  • Toyota dominates the midsize pickup truck class with the Tacoma, which has been the best-selling midsize truck for almost 2 decades.
  • The compact pickup truck class saw a significant increase in sales, with the all-new Ford Maverick leading the class and Toyota planning to introduce the Toyota Stout to compete in this segment.